Grow a business that fills your heart and your wallet.

For the multi-passionate online business owner who’s done trying to fit their business into a box.

You’re a creative, multi-passionate online business owner. The kind that is always buzzing with new ideas, eager to experiment with new offers, and geeking out over new topics. 

So much to share!
So many people to help!
So much fun to be had!

And yet… every day it’s like the whole internet is yelling at you to ignore that calling. 

Your multitude of ideas gets passed over as "lack of consistency" or "shiny object syndrome".

You gotta niche down, they say. Then somehow pack your whole self into a single "signature offer" and sell it for the rest of your life. Rinse and repeat. Rinse and repeat. Rinse and repeat. 😫

You’ve tried to do it their way. You really did.

And sure… things are kind of working. You’re selling your thing, helping people, and handling this online business situation. 

But at the same time…

Playing by the Rules of Online Business™ feels… restrictive. You’re constantly reining in your creativity, and beating yourself up for not being as focused as you should be.

You feel overwhelmed by all the work that’s apparently needed to create just a single new thing to sell - let alone launch it and evergreen it and all that. 

You put so much effort into growing your audience, all to hopefully get that one sale for your main offer and then just have them sitting on your list.

You’ve got all your eggs in one basket. Your entire income depends on that one thing you do in your business, which means bad months are… well, bad.

You’re always doing what you should do rather than what feels exciting and fun. So much for all that freedom you were promised when you started your business.

You worry that if you embraced your multi-passionate nature, your business would become a zero-figure hot mess - because that’s what all the gurus tell you would happen!

Well, there’s a different way.

I know because that’s how I run my own multi-passionate, high-multi-6-figure, multi-fun online business 😎

Hi, I’m Lizzy Goddard 👋 - online business strategist / course creator / ConvertKit Certified Expert / email marketing nerd / tech geek / affiliate marketing lover / mindset magician / I-could-keep-going-but-you-get-the-gist.

My offers page legit has 19 different paid offers across 3 different areas I’m super duper passionate about. Many people would be horrified, feeling like I’m going against the grain of all mainstream business wisdom. But the truth is: that’s been working pretty well for me.

Yes, I have a (very) profitable online business with just a teeny tiny team. But more than that, I have a business that:

Is never boring to run. My business is my playground for new offers (that by the way, often break half a dozen “business rules” while still bringing in a bunch of 💰)

Thrives on a small, loyal and mighty audience. My peeps buy from me again and again (and again), so I don’t have to be constantly hustling to grow my list or following.

Has multiple streams of revenue. Meaning I have a sustainable, healthy, resilient business that’s never thrown off by a bad launch or offer.
Feels fun and easy to run. I figured out how to make creating and selling things an easy-breezy, fast, and enjoyable process - I’m known for turning ideas into sales in a matter of days (and teaching others how to do the same!) ⚡

Allows me to be me at all times. Which goes way beyond wearing a giraffe onesie for my brand photos. I get to share all my passions and interests and things that worked for me and what not - and guess what? People tell me all the time that’s why they love to buy from me.

Now why am I telling you this? 

Because you get to have it too. 

You get to be your whole creative, multi-passionate self, have a sustainable business that’s an absolute joy to run, and make a whole lot of money while you’re at it ✨


The Profitable Playground is an ongoing group coaching program to help you break free from the restrictive business rules that are keeping you stuck and unfulfilled in your business.

This experience is about revamping your business model to leverage your strengths, creativity, and magic - all while learning how to do things in a way that is fun, easy and makes money a whole lot faster 💸💸💸

During your time in The Profitable Playground, you will:

Discover my revolutionary process for creating and selling new offers fast and with ease, so you’re never again overwhelmed when a new idea comes to you in the shower.

Create a profitable business model that thrives on your wealth of passions and ideas + feels totally sustainable and fun to run.

Multiply your profits without constantly needing to hustle for new subscribers or followers, because having more offers means your peeps can buy multiple times from you.

Learn how to pack your offers in a variety of ways that allow you to charge more, change things up, connect with your audience at a deeper level, and keep it fun.

Make smart business decisions on your own terms based on what works for you, what lights you up, what your superpowers are, and what’s going on in your life. It’s time to make your own rulebook 💪

Let’s create your multi-offer, multi-passionate, multi-fun business 'Playground'!

Here’s how:

There is a lot of support inside Playground, but no fixed “follow-the-steps-or-els” plan.

Building your business playground isn’t a linear, cookie-cutter type of thing where you go through one thing, then the next, then the next. Nope. 

Building a business can be… messy.

It may take a while for all the puzzle pieces to fall into place and the full picture to emerge. 

The Profitable Playground is all about adding pieces while building momentum — and getting paid for doing it.

When you join The Profitable Playground you’ll get:

📞 30-Min Onboarding Voxer Chat with Lizzy

1:1 time with Lizzy to welcome you to The Profitable Playground and figure out what to work on first! We’ll go through your onboarding form on this call  and since there is *A LOT* included in The Profitable Playground, we’ll make sure that you’ll start with the steps that make sense for your business.

🤗 Biz Models Working Together

Let me show you how to build out a harmonious ecosystem of paid live trainings, courses, live rounds with all the other income streams you may have going on (e.g. affiliate marketing, 1:1 coaching, a membership, done-for-you services, etc)

🌲 Evergreen Funnels for your Profitable Playground

A complete walkthrough of setting up simple and complex automated sales processes for your offers. Includes the different types of funnels you can use and tech tutorials for the different tools you can use.

📝 What to Work on Next Planner

This is the exact process and spreadsheet I use to decide what I’m going to work on next. Not only is it a look behind the scenes of my business, it will help you decide exactly what to work on next in your own Profitable Playground.

💭 Lizzy’s Thoughts on Things

This is a collection of my thoughts, opinions, ideas and swipe files for questions that have popped up more than once inside the program. From business names to my discovery call structure and my (sales) webinar outline, it’s all there.

The courses and extras mentioned here are exclusive to The Profitable Playground. They’re broken down into step-by-step actions and designed to make implementation easy-peasy. They include templates, swipe files, tech tutorials, videos and everything you need to take action and create your own Profitable Playground.

Yes, you read that right! You will get access to all of my courses. Once you’ve been in Profitable Playground for 6 months (doesn’t have to be consecutively!) you will keep access to all of the non-exclusive courses. If you buy all of the courses separately, you’ll spend over $8000, but they’re included when you join!

Profitable Live Trainings ($497)

My start-to-finish process to create, promote, sell, and repurpose paid live trainings, a.k.a. the super quick, super profitable type of digital product nobody is talking about.

The Fast Guide to Launching ($497)

Ditch the launch stress, and go from idea to paying clients in a week with my fast launching process.

Rock Your Day of Voxer Offer ($997)

Launch a Day of Voxer offer that will blow away your clients and beef up your wallet – without spending more hours at your laptop!

Make a Flash For It ($97)

My super quick, super easy, and super repeatable process for making big money with little effort using flash sales.

CloneYOU™ ($497)

A comprehensive, fluff-free 6-module course that takes you through all the steps to creating your own program to train others to do [your thing] as a licensed practitioner / instructor of [your thing].

You can launch your network of licensed facilitators in as little as 6 weeks

Voxer Office Hours ($197)

Want an easy way to offer a high-touch program worth the big bucks, without burying yourself in 1:1 calls? This is the thing for you.

Email Rockstars ($797)

A no-nonsense course for online business owners who are done with finding email marketing hard, and who are ready to create a feel-good email marketing strategy that’s both easy and profitable.

Emails for Launching ($297)

Most people drive themselves insane trying to write emails for their launches - which is why they end up hating them! Learn to make smart, perfect-for-you decisions about your launch content.

The Lazy Guide to Affiliate Marketing ($497)

The course that teaches you how to add a noticeable bump to your bank account each month without resorting to any slimy marketing tactics or adding tons of extra work to your busy schedule. 

(I have two toddlers, chronic illness and ADHD, so you know I’m not faffing about with strategies that are ineffective or take up lots of brainpower!)

Stay The Course ($997)

Turn your paid live training recording, or other digital product, into an action orientated self-study course that gets your students epic results. (Oh, and yes, you'll be able to charge more as you supercharged the value!)

Group Up Your Course ($997)

How to run high-impact group programs and live rounds based on your self-study course content. If people thought your course was value-packed, they ain't seen nothing yet!

Summit & Bundle Success ($297)

Everything I’ve learned about leveraging summits and bundles for real business results: visibility, credibility, raving fans, students, and clients.

Online Business Playground ($197)

Give me 30 days and I’ll give you fun, freedom, and flow in your business!

Anti-Planning Workshop ($97)

In this video workshop, I’m teaching you the strategies I use to achieve my business goals again and again and again… without the overwhelm of planning things to death and the frustration of having plans inevitably fall apart.

Lizzy’s Christmas Party Debrief ($100)

In December 2020 I organised a giveaway/bundle hybrid with over 3,500 party attendees. This 1 hour, 20 min training goes into detail about how I organised it, what went well, what could be improved, the results, etc.

Client/Student-Only Groups FTW! ($297)

A comprehensive course teaching you how to launch, run and profit from a super fun, super nurturing client/student-only group.

Credit To Your Business ($9)

An action-oriented mini course to start offering 'Credit' in your business.

That (Black) Friday Feeling! ($9)

A jam-packed 1 hour training to map out your epic Black Friday/Cyber Monday offer!

3+ Group Coaching Calls a Month

As you know, life happens. Some weeks (either planned or unexpectedly) I can't do the weekly Monday coaching call, and it's stressful to reschedule it. This allows me a little wiggle room when that happens. So we’ll have 3+ Monday calls each month, some months it’ll be 3, some it will be 5. Either way you’ll get plenty of access to me. It might also be good to know we alternate between two times to accommodate every timezone.

Monthly Voxer Office Hours

These are my way of checking in with you 1-on-1 and give us the opportunity to talk through whatever you are working on or working through in your business. I'll be proactively messaging you to ask what you're up to!

Private Facebook Group

Oh heyyy new biz besties! 👋 As The Profitable Playground is by application only, you bet that our private Facebook group is going to be your new fave hangout. Wonderings, wins and wobbles go in here for feedback, celebrations and support. 

Weekly Progress Reviews

Every week you'll track your progress and weekly priorities, as well as any other thoughts, ideas or troubles that come up. These act as a regular check-in to keep you on track and making progress. 

"I think one of my favorite things about Playground... is the accountability via the weekly progress form.

I hate being asked to join up with accountability buddies because they make me so uncomfortable. I have this big fear of letting down someone else... Like no thanks, I let myself down more than enough. 😅

But I genuinely enjoy filing out the form and reminding myself what I did and how I'm feeling... seeing how far I've come. Because my feelings and where I'm at is more important to me than what "Brenda" thinks... and I don't want to be accountable to her."

Personalised Copy Feedback

Every week you can submit copy (sales pages, emails, etc) for review by our Playground Copy Coach. You'll received detailed video feedback with suggestions for what can be clearer/strengthened so you can be confident your messaging is always hitting the mark. 

"Now we also have the help from Alex, a Copy Coach. I love watching her review videos of my sales pages and emails. English is not my first language and being a designer, writing is hard for me... So having this extra help is gold! Plus, I love that it came as a surprise service inside the Playground. Lizzy always adds new surprises and is open to adapt to the group needs."

1:1 Copy Chats

You can book a monthly Voxer call with our Playground Copy Coach to get more immediate feedback and for an opportunity to verbally process. Discussions can include positioning/messaging, unique selling points, benefits, pain points, etc.

1:1 Voxer Chats with Kerstin

We added the fabulous Kerstin Cable as an 'assistant coach'. Kerstin has been in the Playground since it started and has truly mastered everything we teach. She helps out in the Facebook group and also offers 1:1 monthly Voxer calls to talk through something you're working on, work out what to do next or get support with a project in your profitable playground. One of Kerstin's many super powers is extensive experience of a B2C business. 

"Also wanted to say that Kerstin is so helpful, and a lovely addition to the program."

50% discount on Day of Voxer with Lizzy

Playgrounders get special treatment! You can book a full Day of Voxer with me for half the regular price.

First Dibs on Live Events

We ran our first retreat in 2019 and it was pure magic. ✨ Profitable Playground clients will get first dibs on the spaces, just like they did for our sold out 2021 and 2022 retreats!

Private podcast feed of call recordings

So you can listen to everything on the go!

Zoom Co-Working Room

A dedicated Zoom room where you can co-work with your fellow Playgrounders!

Whatever Other Fun Additions I Come Up With…

🌟 The Profitable Playground is a living, evolving program. Helpful things are added over time, like the Copy Feedback, Copy Chats and Chats with Kerstin that were all added over the first year of Profitable Playground. If fun, helpful things come up, you will get access to those too!

Come Join Us Inside The Profitable Playground

Tarot Singapore Online

"I signed up for The Profitable Playground because I like the way Lizzy runs her online business in a simple (but profitable!) way.

Even though I've implemented many of her training previously, the Playground has additional resources on how to put all the different parts together in a fun way.

The weekly coaching calls are great for busting through mindset blocks. She even has calls in two timezones to cover different parts of the world.

The community is amazing as people are so supportive and share knowledge from their own experiences."

"If I had to pick one thing that's made a difference to my business in 2020, Elizabeth Goddard's "The Profitable Playground" has been it.

There's a certain magic that comes from being part of anything she does... and as a Playgrounder, all of that magic is amplified thanks to the community she's put together, and the structure of her exclusive trainings.

But really, it's more than that. It's the true accountability, monthly private coaching calls, regular video chats, and the feeling like she (and everyone who has joined) truly wants to see you succeed."

Kimi Kinsey
Online Business Strategist

Melody Johnson
The Course Consultant

"Lizzy is freaking brilliant! 

She takes the stress out of launching something new and makes it fun. She’s a tech wizard that knows all the ins and out of building a profitable online course business. 

Joining The Profitable Playground has made my business fun to run again. It’s completely shifted what I thought launching a new course was all about. 

If you want to feel excited about making money with courses and doing it with a supportive group - this is hands down one of the best decisions you can make."

"I've loved all of Lizzy's courses so far but Profitable Playground is just amazing!

I am really good with coming up with ideas and more ideas and more ideas but acting on them, in a timely matter, focusing on the necessary things was a challenge for me. With the Playground I have taken on that challenge in a new way and I'm launching more courses, products and new services than ever before and they all make my heart sing!

Lizzy really helps you get out of your own way when it comes to building and growing your business. But it isn't just Lizzy, the whole community is just fabulous! We all support each other, help each other, learn from each other. I love this community and don't know how I could ever go without it again!"

Natalie Vijlbrief
Business & Marketing Strategist for Creative Entrepreneurs

Claudia Orengo
Graphic Designer & Watercolor Artist

"I remember telling my boyfriend the day before you announced the program: "there's something good coming up and I'm scared about the investment, but I know it's the next step I need to take". Then the training happened and I couldn't stop picturing myself in this program

Now, since the 1st week, I keep confirming how grateful I am to have joined because it's exactly what I needed: with the amount of accountability that works for me (not too often but constant enough); with the boost of each weekly call that leaves me full of motivation and new ideas and solving all my worries; and, last but not least, the amazing group of people... you are all so 😍"

The Profitable Playground is perfect for you if…

You're not new to running an online business, and understand the basics pretty well. You're not a stranger to online courses, email marketing, and all that - but you are eager for an easier, more exciting way to handle it all. 

You’ve got at least 500 people in your audience - either subscribers or a social following that's engaged and into your stuff. The Profitable Playground isn't an audience building program, but focused on creating fans who buy from you again and again.

You’re annoyed by a lot of the mainstream business advice around niching. You’re tired of dismissing your most exciting ideas as “shiny object syndrome” and want a business that’s more diverse and exciting than just selling a signature program on repeat.

You feel overwhelmed by the work it takes to create and sell anything online. Between creating stuff people might not even buy and super complicated launches, you’re tired before you even start. You want a simpler, easier, more fun way to bring your ideas into the world!

You’re into the idea of selling lots of different things and/or offering multiple ways of working with you. You’d love to have a big, slightly messy, multi-offer, not-very-niched-down business.

You want an easy way to create more income streams in your business. You want a business that’s resilient, sustainable, and not easily thrown off by a bad launch. 

You want to have more fun. Fun is our main staple in The Profitable Playground. And fun happens when you’re running your business on your terms, leveraging your strengths, creativity, and magic.

The doors to The Profitable Playground are currently closed. 

Please join the waitlist below to hear when doors reopen.

In the meantime, you will also receive my sporadic, super valuable newsletter type emails about all things online business, including products and services I think you might like. You can unsubscribe any time. I will protect your details in accordance with my Privacy Policy.

What if next month, you made $5k from that idea burning inside you right now?

When you join the Playground, your mission, should you choose to accept it, is to do just that. 

And we’ll be doing it together, with training, coaching, community, and support every step of the way.

Turn your idea into a new paid live training, sell it to 50 people for $97... That’s $5k.
Turn your idea into a self-paced online course, sell it to 17 people for $297... That’s $5k.

Turn your idea into a live group program, sell it to 10 people for $497... That’s $5k.

And $5k is just the beginning. 

Once you have your new thing integrated into your business model, you get to continue profiting from it over and over and over again. 

There you have it: a new revenue stream for your multi-passionate business! ✨

It can be that easy. It can be that fast. And most importantly: it can be that fun.

It’s time to ditch the business rules, the complicated launches, the limiting niches. Let me show you how to make money The Profitable Playground way - and let’s have a blast while at it ⚡

Ready for a business that fills your heart and your wallet?

You have two choices:

Keep trying to mush your creative, multi-passionate self into restrictive business models that leave you feeling unfulfilled.


Join us in The Profitable Playground and start building the colourful, impactful, profitable and fun business you've always dreamed of!

Kimberly Costa
Brand Specialist, Designer & Illustrator

"It's been a joy to find a group of people whose brain works in the same funky ways that mine does - that has made me stop worrying about what is wrong with me and celebrate everything that is great about me.

It's also really changed the way I view my business. It's given me permission to do things differently. I'm not afraid to set up offers that aren't "ready" and set them on pre-order to see what works and what doesn't. 

I appreciate this environment so much. It has really put joy back into what I do and made me feel that it's ok to bounce around and follow the things that are making me excited. I'm really grateful to have found Lizzy and the amazing people in this group!"

"More than anything it’s been a safe safe to explore what I want to do and offer without judgement or fear. It’s literally been a playground where I can try new things safely and with support from a fabulous community.

It’s been an inspiration to see the creations of some amazing folks and how they have packaged their knowledge and skills. It’s a community where no question is stupid and we are all equals regardless of our journey, business stage or type or experience. I stay for the community anything beyond that is a bonus."

Rebecca Catterall
Online Business Manager

"The Profitable Playground gave me permission. Permission to try new things, to go my own way, to listen to experts and say "that's not for me". Permission to unapologetically do what I want to do and own that my experience, my knowledge, and my perspective matter most.

Sandra van der LeeDamn Sexy Sales Copy + Freedom-Focused Online Business Strategy

"I finally have a mentor who encourages me to try whatever crazy idea or thing that motivates me. Before I always ran into people who were so into frameworks and proven methods, focusing on a signature thing etc... I love being able to play, experiment and be creative while at the same time having guidance from someone more experienced."

- Claudia Orengo, Designer

"Finding Lizzy feels like FUN!! It was like... WHAT? I can be my crazy looping wild self, and have some sort of money. I can explore. I can try things on in the dressing room, so to speak. I can walk around and feel the outfit and then decide. It is not life and death. And the more I can be me, the better I can be with my clients."

- Diane CunninghamInspired Business Strategist

"The fast action strategies in Playground get you to find what works for you, make money, and grow. And that's kind of the thing- you don't know what aligns with you until you get out there and try a few things. And my last thought is that Playground is in total integrity- everything that has ever been recommended to me here is for my benefit first, and someone else's profit only if it's a win-win.”

- Laura WillsonOnline Learning Strategist

"My cart closed last night and look at this!! I honestly can’t believe it. It's beyond my wildest hopes. I have never earned so much money in such a small amount of time before. I have 70 awesome people in the course AND it was a 10K USD launch. OMG! Thank you!!!!!!!!!!!!!!!!!!!!"

- Private Client

Sales page design by me (Elizabeth Goddard) on OptimizePress.

Page Created with OptimizePress