Some of the membership ‘experts’ are so focused on the open-closed membership model they outright dismiss any alternatives.
But it's not that black + white.
They make it sound like closed membership models don't work.
But that's just their opinion. It's not a universal fact.
I believe that an always-open membership is the better option for
some most businesses.
So, let me present an alternative to the open/close membership.
Here’s what we’ll cover in this training:
Here’s what’s included:
I will be honest with you. I have never sold this training as a standalone offer before. I have never collected feedback/testimonials. Hopefully I'll have some here for you soon. But in the meantime, Elissa loved it...
"I've never loved marketing anything. I want to create and be left alone!
The strategies in this training feel accessible to me. I really don't like launches and I like that all the ideas in here are NOT launching but they're also not super involved.
My favorite part of the training was the ideas. I've had a membership for about a year now and I've kept it small because I don't announce it much. I'm ready to start welcoming more people in so these ideas were great!"
P.S. I offer a no-quibble 14 day refund policy if you buy it, watch it, and don't find it useful.
You're considering starting a membership but the thought of regularly launching is exhausting
You already have an always-open membership but you want more members on auto-pilot
You already have an open/close membership but launches are less and less successful
You already have an open/close membership but high-energy launches are burning you out
and I used to run ConvertKit Club, an always-open membership with over 400 members.
Even though I love memberships, I shut mine down towards the end of 2020 after running it for over four years.
After adopting our 2 girls, my business changed a lot. Add the mayhem of 2020 without childcare and it became increasingly difficult to provide the speed or level of support I’d always prided myself on, so it was time to say close the doors for good.
That said, I still believe that membership with a specific outcome can be incredibly valuable for both you as a business owner and your clients — there’s a reason I'm in a bunch of them!
I love having an always-open membership for all the reasons listed above. If those reasons speak to you, come join us inside Simple Marketing for Always-Open Memberships.
Will this help me decide if I should have my membership always open or just open doors a few times a year?
Absolutely! We cover the 3 main types of membership models and the pros/cons of each to help you decide which will work best for your business and goals.
Am I going to have to use fake countdown timers and false urgency?
There’s a whole lesson called ‘But what about urgency? No-one will join?!’ to calm your urgency fears!
You don’t need urgency to sell your membership. The vast majority (10) of the 12 strategies I teach in this course aren’t urgency-based.
This training title feels familiar - did you sell it before?
I originally recorded this live in 2019 as a bonus training for people who joined Membership Academy through my affiliate link. The training recording was quietly available at other times, but it's now been fully course-ifed and I'm hyped to share it with membership owners near and far!
There is only one version of this training. Please do not purchase again if you already have access.
What if I don't like the training?
Yes, my usual ‘if this wasn’t helpful/applicable, let me know in 14 days and I’ll give a full refund’ policy.
I have a different question.
Send me a message using the message box on the bottom right of this page, and let’s chat!